Pay Per Click (PPC) Adwords Campaign Management

Google Adwords

With Google Adwords sponsored search engine ads, you can get targeted traffic to your web site immediately. Natural search engine optimization takes time to get results. By properly setting up a Google Adwords campaign, you can be listed at the TOP of the search engine results page. The problem is, if you don't know what you are doing, it can be a VERY expensive learning curve.

Although Google now offers free optimization services for the first 90 days after you activate your account, it has been my experience that:

  1. Their advice tends to push advertisers towards a more expensive campaign rather than a more efficient, targeted and cost-effective campaign

  2. Although Google optimizers have been trained by Google and know the interface well, they seem to be low-level customer service employees, rather than seasoned search-engine marketing professionals. Because of this, their knowledge tends to be limited to what they are trained for by Google.

At TP Designs, we've been running Adwords campaigns since it first came on the scene. Google certainly wants to help their advertisers, but their ultimate goal is to get you to spend more on Adwords. Our goal is to get you more leads for less money. In the long-run, you'll save many times over what you would be paying by following Google's advice. And if Adwords doesn't make sense for your business, we'll tell you that upfront.

Our services include:

Adwords ROI Analysis Report

  • Keyword Analysis
  • Cost Estimation
  • Potential Traffic Estimation

Adwords Program Setup

  • Campaign and Adgroup setup
  • 2 Fine-tuning adjustments
  • Performance report with recommendations

Adwords Program Maintenance

  • Performance analysis
  • Campaign optimization adjustments
  • Performance report with recommendations

More about Google Adwords

We think AdWords advertising will benefit your business because of the following reasons:

  • Quick and easy.
    Create your advertising campaign online within just minutes.
  • Get targeted traffic.
  • Your ads appear next to search results when a user searches for words of your choice.
    If you are a florist in NY you can choose to show an ad next to the search "NY flower delivery".
  • Pay only for clicks.
    You pay only when someone shows interest in you by clicking on your ad.
  • Control your costs.
    You decide how much to pay per click, and determine your budget.
  • Enjoy Powerful reporting
    AdWords lets you know your results at all times.


Find out more about pay per click advertising, and contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. to get started!